Customer-centric approach. In a workflow, you can adapt activity execution schedules. The following window appears. 2 release. Go to the Administration > Campaign management > Typology management > Typology rules node. The number of threads can be changed in the config-instance. Automate your campaigns based on customer engagement. Creating a case allows you to contact the Adobe Customer Support Team about any issues that you face with your Adobe products. e. They can build a PWA Studio-powered PWA for their primary site experience or use Adobe Experience Manager as the layer in. Adobe Campaign lets you design and orchestrate targeted and personalized campaigns on multiple channels: email, direct mail, SMS, push notification. Campaign Standard Documentation. There are three options to resolve conflicts: Accept the new version, Keep the current version, Merge the code. Automation. The environment is preconfigured with the targeting information. It is important to analyze your need to identify the most suitable. Step 1: Create your account. Click the Add button to define one or several reconciliation fields between the external database data and the data in the Adobe Campaign database. Adobe Campaign Standard is a platform for designing and executing digital marketing campaigns with visual orchestration. The configuration steps are as follows: General parameters. Explain the two ways audiences are used for optimization. Create a new web application to access the custom table via the Adobe Campaign home page. Adobe Campaign v7 or Campaign Standard; Architecture Prerequisites. For more on this, see Installing Campaign Classic standard packages. Work with other solutionsTo create the report, apply the following steps: Identify the need. These updates are mandatory to ensure continuity of service and secure Campaign environments from security risks. Get started with Campaign. Connect to Campaign Learn how to connect to Adobe Campaign v8 and install the console on your machine for easier access. Adobe Campaign is a single platform with different applications that combine to create an. The Adobe Campaign platform is written on a flexible application layer and is easily configurable to meet a company’s business needs. Create a new target mapping and select your custom schema as the targeting dimension. Select the Adobe Campaign maintenance plan: the various steps are detailed in a workflow. This also ensures that customers can utilize the solution switcher from within the marketing UI; Guardrails Adobe Campaign The key steps to send a SMS are as follows: Configure the SMS channel. Experience Platform. For more on configuring time zones in Adobe Campaign, refer to Campaign Classic v7 Installation Guide. Accelerate your Campaign learning with the Adobe Campaign Mentorship Program 2023!. Templates allow you to pre-configure certain parameters according to your needs. Campaign staging capability is enabled by default on some built-in schemas. The modular design of Adobe Campaign enables a wide range of deployment configurations, from standalone setups (all components on one machine) to enterprise deployments with fully redundant and distributed architecture using multiple servers. To access the description of each table, go to Admin > Configuration > Data schemas, select a resource from the list and click the. Logical application layer. Adobe Campaign lets you produce files to mass deliver personalized letters. The template management is performed by the. When using the standard or enterprise architecture, the main application server must be authorized to upload tracking. Design and send emails Get started with emails in Adobe Campaign. Adobe Campaign Classic Developer Expert; Adobe Campaign Classic Business Practitioner Expert; Adobe Campaign Classic Architect Master; How to renew your certification: Step 1: Successfully log in to Adobe Credential Management System, then return to this page; Step 2: Review the exam objectives and resources; Step 3: Take and. The benefit of Adobe Commerce’s architecture is that it’s not an all-or-nothing proposition and a merchant can find the right mix of solutions for their business. Open the delivery you want to. The pipelined status web service gives information on the status of the pipelined process. While most email service providers are communicating to customers via a list-centric approach, Adobe Campaign relies on. 1) Adobe Developer Console. Transcript. Open your JavaScript code activity. Learn more about Inbox rendering. Fields. Build Upgrade FAQ. The marketing instance is a set of on-premise servers running Adobe Campaign services, and a relational database. External accounts are used by technical processes such as technical workflows or campaign workflows. That’s great but can you briefly describe how the upgrade to the data model works? All Adobe customers have extended their data models so each. Logical application layer. Adobe Campaign provides the Federated Data Access (FDA) option in order to process information stored in one or more external databases: you can access external data without changing the structure of Adobe Campaign data. In the Label field, enter the name of the script, i. Check the AEM Integration package. For Individual Profile class-based schemas add the. For more on this, refer to Creating an offer environment. SMPP opens 1 or 2 TCP connections, depending on its mode. Specify the channel to which the rule should apply. Customer-centric approach. With Sources, export Campaign Classic data (e. get a personalized email. Adobe Experience Platform and Campaign are recommended to be provisioned in the same IMS Org for single login URL. The template may contain a full or partial configuration of the marketing activity. Create a new workflow. The application server in the LAN serves the end users. The Adobe Campaign query tool can be found on multiple levels of the software: to create a target population, segment customers, extract and filter tracking logs, build filters, etc. Thank you Florent, that’s great. Compare the course descriptions to your current knowledge and skill. The SMPP protocol sets permanent TCP connections from Adobe Campaign to the provider. We can also enable it on any custom schema. 7. As a Campaign Architect you should be able to create an architecture document and install Adobe Campaign. In the last wizard screen, edit your new ‘srcSchema’ to restrict access to all password fields:User. To install an execution instance on your machine, select the Transactional message execution package via the Tools > Advanced > Import package menu. This workflow manages jobs or workflows inside a campaign. Enter the activity label and select Subscription. For an overview and detail on the Web and Mobile SDK, and the Edge Network Server API see the following. To do this, download the latest stable build (GA) and upgrade all your environments. And next is i am not sure if the relay is to be in the MTA tag as I see in standard architecture the relay is in <web> tag of the instance configuration file. Read real-world use cases of Experience Cloud products written by your peersWith Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want — through email, mobile, offline channels, and more. Resolution: 1959x912 Size: 181 KB Downloads: 3 Views: 22 Image type: PNG Contributor: Send Message. To avoid conflicts between campaigns, Adobe Campaign can test various combinations by applying specific constraint rules. Always make responsible and ethical use of personal information. They are seen in the interface in the form of dashboards with only one page. Adobe Campaign v8 is the next-gen campaigning tool built for traditional marketing channels such as email and direct mail. Experience Cloud. Blueprints are repeatable implementations to address established business problems and contain architecture diagrams, technical. Indicate the fields where the profile information is stored: last name, first name, email, address, etc. Section 1: Adobe Commerce Architecture and Customization Techniques (36%) Demonstrate how to effectively use cache in Adobe Commerce; Build, use, and manipulate custom extension attributes Enhancing the customer experience means understanding customers, anticipating their next move and delivering personalised experiences at the right moment. November 20, 2019. Campaign Optimization and Distributed Marketing. You can access reports from the client. Campaign data model description. The physical and logical structure of the data carried in the application is described in XML. Access the package import wizard from Tools > Advanced > Import package in the Adobe Campaign client console. To create a quick filter, follow the steps: Right-click the field you want to filter and select Filter on this field. DNS configuration: specify the delivery domain and the IP addresses (or host) of the DNS servers used to respond to MX-type DNS queries made by the MTA module from the <dnsconfig> onwards. While most email service providers are communicating to customers via a list-centric approach,. Send, monitor and track SMS. Much has been written on the practical considerations of attempting to support multiple. Customer must be provisioned for Experience Cloud with a valid IMS Org. This video introduces Adobe Campaign Standard and gives a high level overview over the key functionality. SDKs. Delete the End activity. For more on this, see Installing Campaign Classic standard packages. An application server inside the LAN for the end users (preparing campaigns, reporting, etc. For more on this, refer to Operator profiles. Add a group. orderBy clause. Hello, I'm looking for some classification in the ACS architecture. Copy the script offered in Example of a script into the JavaScript code window. Adobe Campaign v7 or Campaign Standard; Architecture Prerequisites. Customer Journey Analytics is Adobe’s next-generation Analytics solution that lets you use the power of Analysis Workspace with data from Adobe Experience Platform. Refrain from sending unsolicited email, push notifications and SMS. If you are upgrading from an older build and were already using email archiving capabilities, you must upgrade manually to the new email archiving system (BCC). Experience Platform. This configuration is an optimal intermediate solution between a hosted (ASP) configuration and internalization. To create the corresponding schema, apply the following stages: Edit the Administration>Configuration>Data schemas node of the Adobe Campaign tree and click New . Data model architecture. Adobe Campaign provides a graphical assistant, available in the Adobe Campaign client console, to define the parameters of the instance to which you are going to connect. Adobe strongly recommends to use the Adobe Experience Platform Mobile SDK by configuring the Adobe Campaign extension in the Data Collection UI. Apply the following steps: Follow the installation procedure for the Adobe Campaign server: nlserver package on Linux or setup. Here’s the gist of the demo in 20 seconds: 1. Adobe Campaign provides three high-level privileges through named rights: ADMINISTRATION (admin): gives access to everything and allows to do everything, bypassing all named right checks, so it includes the PROGRAM EXECUTION (createProcess) and SQL named rights. Below is a simplified architecture diagram I put together to outline the integration between Analytics and Adobe Campaign Standard using Triggers. Adobe Campaign connects to the network equipment of the SMS service provider via TCP. To perform this, follow the steps below: Browse to the Administration > Configuration > Data schemas folder of Campaign explorer. Explain the term “Audience”. Adobe Campaign can be deployed as a Managed Service: all components of Adobe Campaign, including the user interface, the execution management engine, and the customer’s Campaign database are fully hosted by Adobe, including email execution, mirror pages, tracking server, and externally-facing web components such as. Define settings: grant access, share the Client Console, configure channels (email, push, sms). Step 3: Configure Campaign Tracking server. The number of MTA process is determined by the deployment: usually there are 2 MTAs and 1 thread. Minimal installation (Network) : Installation of the client computer from the network. Define the account type as Routing, the channel as Mobile (SMS), and the delivery mode as Bulk delivery. It’s in REST format, which is described below. Enter a label and click Save. The data retention duration is configured on each instance (via the Data purge window in the deployment wizard). When you select a URL from the tracked URLs list, it is highlighted in the delivery content - except for the link in the mirror page and the. These messages are designed and sent though deliveries, and can be personalized for each recipient. You can use this capability not only for targeting and campaigns, but also for metrics. g. It must be reconciled to find the Shopper ID, which is the primary key. Adobe Campaign comes with a pre-defined data model. There are several Adobe Campaign Classic (ACC) versions. Read real-world use cases of Experience Cloud products written by your peers Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo Engage Find answers to common questions when using Campaign Classic. Technical and Architecture: Data import and export. To enrich the eligibility criteria of your offers, extend the nms:interaction schema. Get more info here. Delete a link. Overview. Another way to add columns, for example if you want to display data which is not displayed on the detail screen, is to use the list configuration window. It provides robust ETL and data management capabilities to help craft and curate the perfect campaign. Create a new external account from Administration > Application settings > External accounts. TCP connections are always initiated by Adobe Campaign, even to receive messages. Campaign - RTCDP integration. A delivery configuration can be saved in a delivery template in order to be re-used. Adobe Campaign unites your data and gives you the tools to create and customise campaigns that do just that. Upgrading brings your instance up-to-date with these improvements and eliminates common challenges seen by organizations that are experiencing rapid growth and/or complexity within their. The two servers in the DMZ handle tracking, mirror pages and delivery and are redundant for high availability. Customer-centric approach. Customer-centric approach. Help center for the major features, tasks, settings, and other resources required to use Campaign Standard. The Control Panel helps you increase efficiency in your work as a product admin of Adobe Campaign Standard and/or Classic, by allowing you to manage settings and track usages for each of your instances. Adobe Campaign Standard is a powerful cross-channel campaign management system that can help you align your online and offline strategies to create personalized customer experiences. To access and modify it: Select Resources > Templates > Delivery templates from the advanced menu. Starting Campaign v8. Transactional Messaging: Transactional Messaging functions with the following Channels: Email, SMS and Mobile App. While most email service providers are communicating to customers via a list-centric approach, Adobe Campaign. Adobe Campaign lets you design and orchestrate targeted and personalized campaigns on multiple channels: email, direct mail, SMS, push notification. This feature relies on a specific architecture, where the execution instance. Integration architecture of Data & Insights, Content & Commerce, and Experience Delivery. Experience Platform. For more on this, refer to Presentation. Get customized pricing for Adobe Campaign. 20%. How to get certified. Discount. To do this, you need to create the schema of the table and update the database structure to generate the corresponding table. Adobe Campaign offers a wide range of reporting capacities. The Adobe Campaign application server was designed for openness and easy integration with increasingly diverse and complex company information systems. The SMPP protocol sets permanent TCP connections from Adobe Campaign to the provider. This also ensures that customers can utilize the solution switcher from within the marketing UI; Guardrails Adobe CampaignData model architecture. In the offer space, go to the Storage tab and click the Add button. An email address can be. Adobe Certified Expert Exam Guide Exam number: AD0-E303 . Adobe Campaign Standard (ACS) is very powerful cloud-based marketing automation tool, where you plan your campaigns. Users can access the Adobe Campaign solution in three different ways, depending on the user’s needs: • Rich client — Typically, users will use Adobe Campaign’s primary user interface, a native Windows application that communicates with the Adobe Campaign application server using standard internet protocols, including SOAP and HTTP. e. For example, you can display different offers for male and female recipients. Adobe Campaign APIs are used in JavaScript within the application and in SOAP outside of it. One further question about the upgrades. While most email service providers are communicating to customers via a list-centric approach, Adobe Campaign. The availability of these modules and their use can depend on the type of deployment of your installation. Get Started with Campaign architecture Environments. With Adobe Campaign v8, cube reports are optimized and bring better scale capabilities than Campaign Classic v7. Rights management. How SMS Architecture works? - Adobe Experience League Community - 321065. The distributed architecture of the Snowflake database does not provide mechanism to ensure the unicity of a key within a table: end-users are responsible for key consistency within the Adobe Campaign database. Once the installation steps are complete, you need to configure the instances, the database and the server. Fundamental. On execution instances, this period must correspond to the historical depth necessary for typology rules (sliding period) and eligibility rules to be calculated. To create and send SMS messages to a mobile phone, you need: A Routing external account configured on the Mobile (SMS) channel with the Bulk delivery mode. For example, to sort the last. Open the delivery you want to apply. Step 2: Configure population samples. Adobe Campaign comes with a set of pre-defined external accounts. For Individual Profile class-based schemas. Adobe Campaign v8 is the next-gen campaigning tool built for traditional marketing channels such as email and direct mail. Define the connection settings. Discover new features, improvements and fixes coming with Campaign Standard 23. Target an activity to an audience. To avoid performance issues, it is not recommended to use the FDA module in the context of unitary operations, such as: personalization, interaction, real-time messaging, etc. It provides robust ETL and data management capabilities to help craft and curate the perfect campaign. Available options vary according to the packages installed with your instance. Adobe Campaign Standard is a powerful cross-channel campaign management tool that can help you align your online and. Intuitive graphical interface in which users can communicate and track marketing offers, create campaigns, review and manage all marketing activities, programs and plans - including emails, workflows and landing pages. As an on-premise customer, you can perform the upgrade. Adobe Campaign Standard. In the Subdomains & Certificates card, select the desired production instance, then click Setup new subdomain. Copy the files of the instance you created onto application server 1. When you are ready to deploy your store, you must complete deployment and testing on the Staging environment before deploying to. As an option, you can enrich a push. 1 or v8; Messaging throughput; Campaign v7 - up to 50k. Exam objectives and scope. Go to the Administration > Configuration > Predefined filters node. Quantity. The Adobe Campaign platform is written on a flexible application layer and is easily configurable to meet your business needs. Learn more about Campaign presentation layer. Use the following guidelines to structure and organize your implementation. Configure the interface. New APIs dedicated for data ingestion. Restart it to resume the running of campaign workflows. Resolve a conflict. Staging mechanism in a nutshell: Data schema structure is duplicated into the local staging table. Created for: Beginner. To optimize your email content, you can create a redirect offer in Adobe Target, then use Adobe Campaign to manage the email offers. ; The Content Fragment is an instance of a Content Fragment Model that. The applied configuration is configured during instance creation. When you create a new marketing activity, the first screen in the wizard asks you to select a type, or template. Guardrails are recommended thresholds that provide guidance for data and system usage in Adobe Experience Platform and applications. All your Campaign instances display in the left pane list. The architecture diagram below illustrates how the various components of the Adobe Experience Cloud connect and integrate to achieve personalization at scale across data, content, and experience delivery. The typical Adobe Campaign solution deployment consists of the following components: Personalized Client Environment. Adobe Campaign Use Cases. The FDA option is made to manipulate the data in external databases in batch mode in workflows. This action lets you start the execution of a workflow: a workflow that is Finished, Being edited or Paused changes status to Started. This document lists all systems and components supported for the latest build of Adobe Campaign v8. Adobe Campaign is a single platform. Description. New APIs dedicated for data ingestion. The template may contain a full or partial configuration of the marketing activity. Write the JavaScript to determine. Hi, I can confirm what Amit said. For on-premise installations, follow the steps below to configure Inbox rendering. Adobe Campaign is a single platform with different applications to create an open and scalable architecture. outbound interactions, initiated by a Campaign Delivery manager. Whenever you reach out to Adobe Customer Care team, you need to provide the version number and build number of your Adobe Campaign client console and application server. Technical operators must use Adobe Identity Management System (IMS) to connect to Campaign. Discover key capabilities, user interface and global guidelines. Its orchestration engine provides for rich multi-touch marketing programs with a core focus on batch-based driven. Adobe Campaign only supports pre-defined business rules, as opposed to Target that can use a combination of business rules and Adobe Sensei smart algorithms. Learn about the best practices when designing your Adobe Campaign Standard data model. The impacts are as follows: overconsumption of disk space, thus affecting database access, indexes which have not been regularly updated,. Save the typology: is it added to the list of existing typologies. What’s new in v8 - Discover Campaign v8 capabilities. Customer must be provisioned V8 instance of Campaign. 2 (build 8795). For Experience Event class-based schemas add 'Orchestration eventID field group when you want to have an event triggered that is not a rule-based event. After creating your service, create your iOS application in Campaign. To do this, follow the steps below: In the Platform > External accounts node of the tree, click the New icon. Step 3: Schedule & pay for exam. A delivery template that is correctly linked to this external account. While most email service providers are communicating to customers via a list-centric approach, Adobe. It can be accessed manually using a browser or automatically with a monitoring application. Parents <element> Children. Its orchestration engine provides for rich multi-touch marketing programs. Typologies/rules defined for a local entity (linked to those defined for the central entity) replace rules/typologies linked to the central entity. Design and send personalized push notifications on mobiles. Control the entire process of creating, executing, and tracking cross-channel campaigns, as well as send messages. Customer Journey Analytics blueprints. enabledIf (string): condition activation test. Send push notifications. Both the Starter plan and the Pro plan architecture deploy databases, web server, and caching servers across multiple environments for end-to-end testing. Topics: Installation. Data model architecture. Execution instance. User. To create a new Landing Page type Web application, use the following steps: Go to the Campaigns tab and click the Web application link, then click the Create button. Use and context of use. Note that an object has been created in the SQL Server Agent > Jobs folder. consolidating tracking. The list of recipients can come from a filtering operation, a group, a folder, an import, or a direct manual selection. How to get certified. Change the default Label and ID to Geometrixx. Possible statuses are detailed in the section below. Adobe Experience Platform. Automatically trigger personalised messages in real-time depending on how each customer interacts. Prerequisites. Last update: 2023-08-31. With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want — through email, mobile, offline channels, and more. Creating and referencing an offer presentation rule. User. Is ACS a true SaaS implementation of Adobe Campaign? What I mean is ACS a true multi tenant solution, so when there - 296178Adobe Campaign v7 or Campaign Standard; Architecture Prerequisites. Quantity. Related topics: Adobe Campaign Help and Support options; Adobe Campaign Software Distribution; Adobe Experience Cloud Support and Expert sessionsAdobe Campaign Standard. The FDA option allows you to extend your data model in a third-party database. Send personalized emails to a target population. Find answers to common questions when using Campaign Classic. @expr. Given a scenario, assess the current state of an architecture; Determine non-functional technical requirements for solution design;. The ability to conceptualize a solution and translate to a Marketo Engage architecture, understand the business processes impacted by integrations; Familiarity with the principles of architecting an instance; Additionally, you should be familiar with the following tools and technologies: Adobe Marketo Engage features, functionality, and appsCreate iOS mobile app. Go to the Rules tab, click the Add button and select the rules to apply with this typology. We can also enable it on any custom schema. Learn about the differences between Campaign Classic v7 and Campaign v8. Adobe Campaign provides a platform for designing cross-channel customer experiences and provides an environment for visual campaign orchestration, real time interaction management, and cross-channel execution. Introduction In today's competitive business landscape, effective marketing is crucial to engaging customers and driving sales. Insert a subscription services activity, then double click this to configure it. In the package list, check the packages you want to install. Persistence layer. To start the deployment wizard, select Tools > Advanced > Deployment wizard. With Adobe Campaign, you can manage multiple data sources, define your audience segments, and plan and execute multi-step, cross-channel campaigns through a drag-and-drop visual workflow interface. Campaign workflows. A date whose time zone is known can thus be imported into any other time zone, or regardless of time zone. When you save the current schema, Adobe Campaign will approve its grammar with the schema declared in the @xtkschema attribute. Practice tests are developed from the same blueprints as the actual exams, so they can help you gauge how you are doing in each topic area and potentially help you identify areas where you need to study more or gain more on-the-job experience. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo EngageThe marketing instance is the portion of the Adobe Campaign architecture that drives all marketing activity, and stores all recipient data and analytic data returned by campaigns. If the workflow was paused, it is resumed, otherwise the workflow is started from the beginning and the initial activities are activated. This step is loading the file returned by Adobe I/O Runtime endpoint from Step 4. Community home Advertising Cloud Analytics Audience Manager Campaign Standard Experience Cloud Experience Manager Experience. Click Save. The Adobe Experience Platform Mobile SDK helps power Adobe’s Experience Cloud solutions and services in your mobile apps. Process inbound messages. Schemas and datasets must be configured in the system before you can configure Journey Optimizer data sources. Grant access to Journey Optimizer. It also comes. These steps take you through the certification process from beginning to end. For system descriptions and summaries see the. Select the operator whom you want to link a security zone to, and click the Edit tab. Campaign - RTCDP integration. Typologies/rules defined for a local entity (linked to those defined for the central entity) replace rules/typologies linked to the central entity. In order to improve performance, ingestion APIs are redirected to the local database. SMPP opens 1 or 2 TCP connections, depending on its mode. Specify the domain name(s) of the sites. Last update: 2023-07-31. Campaign v8 Enterprise brings the. Method: This method for this Action call is going to be a POST. Journey Optimizer. In an Enterprise (FFDA) deployment, Adobe Campaign v8 works with two databases: a local Campaign database for the user interface real-time messaging and unitary queries and write through APIs, and a Cloud Snowflake database for campaign execution, batch queries and workflow execution. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo EngageThis information enables you to personalize message content using personalization tags (for more on this, see Create the message content ). Is ACS a true SaaS implementation of Adobe Campaign? What I means is ACS a true multi tenant solution, so when there is an upgrade all customers get the up. If you are a Gold Standard user, refer to the Gold Standard Compatibility matrix. This module can be started on multiple servers in order to share the processing load. Click the Edit tab. While most email service providers are communicating to customers via a list-centric approach,. Refer to the Delivery section. Learn more. The template management is performed by the. With Adobe Campaign Standard, engaging your customers - through compelling, personalized experiences - for all individuals has never been simpler. Moving forward all releases post- version 8 will be Adobe. Campaign infrastructure relies on third-party systems which must be regularly updated with the latest versions and fixes. Experience Manager Sites & More. Hello, Answers in line. g. Amit mentioned that all customers in a region would get upgrades at the same time. 20%. Some handy links below: 1) Installation and Provisioning: A guide to help you install the Adobe Campaign Console. Step 1: Configure or check the external accounts in Adobe Campaign. If you like, you can inform recipients of their newsletter subscription by checking the Send a confirmation message box. Discover new features, improvements and fixes coming with Campaign Standard 23. In a minimum configuration, Adobe Campaign operates with: the Adobe. Change the internal to the same as application server 1. Design and send personalized push notifications on mobiles. Mamtha is a Senior Technical Support Consultant for our strategic accounts guiding them in their success journey with Campaign. Logical application layer. To create a new instance, follow the steps below: Click the link in the top right-hand corner of the credentials fields to access the connection configuration window. We keep the same instance name as the application server 1. Click OK and save the modifications to. In comparison, both Adobe Campaign Classic and AJO are well-suited to address B2C-focused use cases. The Adobe Campaign query tool lets you query a database using a dedicated wizard: the generic query editor.